Lawyer Vantage

Ignored No More: Fully Booked After 305% Boost in Employment Law Firm

This employment law firm from Australia was fighting below-par strategies and low exposure—until we acted. Through content optimization and data-driven SEO strategy, they enjoyed a jaw-dropping spike in qualified traffic and search dominance.

CLIENT RESULTS

305% Boost in Website Traffic

(Driven by content redesign, technical search engine optimization, and strategic internal linking)

Increased Monthly Website Visits: 882 → 3,574

(Target traffic for employment law, workplace rights, and legal guidance keywords)

107 Keywords Total Ranked

(Firm now appearing on a wide swath of terms relating to workplace legal services)

PROJECT SUMMARY

Fixing the Foundation, Scaling the Strategy

We collaborated with TLB Law & Co to rebuild their digital strategy from the ground up—starting with a technical audit, content overhaul, and an employment-law-specific SEO approach. Our efforts focused on building a strong presence across key service terms like unfair dismissal, workplace harassment, and employee rights. With consistent ranking growth and a cleaner funnel, their leads began compounding fast.

PROJECT FEEDBACK

“We were tired of wasting time and money on strategies that didn’t work. This was the first time we felt like our marketing actually understood us—and the results speak for themselves.”

The Problem

Money Wasted, No Results

They had spent money online before, and nothing ever materialized. Traffic on their site was flat, the wrong crowd was showing up, and they didn’t have content that would reflect their mastery of employment law. They did not know where they were heading, did not possess insight, and had zero traction online.

The Solution

SEO That Mirrors Legal Intention

We created high-conversion search terms for employment law and constructed landing pages around them. Blogging content was rolled out on a monthly basis to generate long-tail traffic and build trust. With on-site optimizations and link building from authoritative sites, rankings went through the roof—and so did inbound inquiries from clients who actually needed their services.

Ready to See Results Like This?

Let’s build a growth system for your firm that delivers consistent, qualified leads—month after month.

LET’S TALK GROWTH

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(403)590-5543